Advertising space in Imanta

Imanta sits on the western edge of Riga astride the road and rail corridor to Jūrmala, so a large share of its audience is in motion: commuters heading into the centre in the morning and out to the coast at weekends.

Around the stations and the local shopping centres that flow becomes pedestrian and slow enough to read something. Frames and screens near a platform, a supermarket or a gym are the placements that convert here.

It is a value district rather than a prestige one: rates are well below Centrs for an audience that is large, local and predictable.